Superstation CHCH TV in Hamilton Ontario (but available over-the-air, and via cable TV, plus Bell & Rogers Satellite TV, everywhere in Canada), is celebrating its 60th Annivrsary as one of Canada's first TV stations by beginning a Viewer Rewards Program called Ch-Ching! One of the ways that you can earn a 1,000 points is by watching a noon/6pm news segment called Sixty Bits! A 6,000 point word is also shown during the Sunday evening movie and points are available for watching online media. Points can be traded in for all kinds of services and merchandise.
You can even register / play using your smartphone or your iPhone - http://www.chch.com/chching/learnmore/